Goals

KPIs or OKRs: Setting Goals That Actually Drive Results

KPIs and OKRs are often used as if they were the same thing under different names. In reality, they...

Motivation Without Bonuses: How Goal Visibility Changes Behavior

It’s not always possible or sensible to motivate with a financial bonus for every goal. But simply making progress...

Individual vs. Team Goals: How to Align Them in Your CRM

When individual goals conflict with team goals (e.g., a rep incentivized to close as many deals as fast as...

How to set realistic sales targets and actually hit them

Targets without a system are just a wish list. We show how to set ambitious but realistic goals, and...

Mid-Year Goal Review: What Changes and How to Adapt

A goal set in January can be completely irrelevant by July — the market shifted, the team changed, the...

How to Set Realistic Sales Quotas for New Hires

Giving a new rep the same quota as an experienced colleague usually means either quick discouragement or a permanently...

SMART Goals in Sales: Does the Method Still Work?

SMART (specific, measurable, achievable, relevant, time-bound) is often criticized for encouraging safe, easily reachable goals instead of ambitious ones....